Adapting Tourism to Climate Change in Lower Saxony, Germany

Key Learnings

• Developing the sectoral adaptation strategy: The project team developed the sectoral strategy in a structured process and in a participatory way. Involving all relevant stakeholders as well as external consultants ensured the relevance and acceptance of the strategy.
• A tailormade toolbox: A broad range of different tools which are fitted to the needs of the tourism regions were developed. Each toolbox aims to support the adaptation process in the regions. This shows that it is necessary to consider regional features while developing climate change adaptation tools.
• Supporting implementation: Adapatation is a challenging task requiring long-term implementation. Therefore, the TourismusMarketing Niedersachsen initiated a follow-up project to coordinate the implementation of the adaptation strategy by offering consultations, workshops, and networking events. combination of federal and state (regional) level funding made the creation of the guidelines possible.

Summary

Climate change will affect tourism in Lower Saxony. Therefore, TourismusMarketing Niedersachsen initiated the development of an adaptation strategy for the tourism sector to tackle future challenges and opportunities related to climate change. Tailormade toolboxes for each of the 15 tourism regions were developed, considering the geographical and climatic features and tourism offers. The project involved tourism stakeholders to achieve the best possible outcome and did not end with the development of the adaptation strategy but included practical support for the implementation of adaptation measures.

Contact

Name: Robert Wenzel

Teamleader sustainability and market research

Organisation: TourismusMarketing Niedersachsen GmbH

T: +49 511 27048836

M: +49 1520 9080378

Email: isabella [dot] kolbreiterer-scherling [dot] at (wenzel[at]tourismusniedersachsen[dot]de)